Each year we enjoy looking back to see which blogs captured the most attention. Some make the top 10 list ever year, while others are a surprise.  Here's what our readers found most interesting in 2020. Top 10 Blogs of 2020 #1   L*a*b* Color Values   Like geographic coordinates – longitude, latitude, and altitude – L*a*b* color values give us a way to locate and communicate colors. Learn the history and uses of this popular color space.   #2  &nbs...

Posted December 29, 2020 by X-Rite Color

The Pantone Color of the Year announcement is always exciting. Not only does it set the stage for upcoming trends, it also provides brand owners and designers critical guidance for marketing and product development. However, those who are charged with manufacturing products and packaging with trending colors (like 2021's Ultimate Gray and Illuminating) know it doesn’t “just happen.” It takes time and effort to incorporate new colors. Whether you work in paints, plasti...

Posted December 14, 2020 by X-Rite Color

The Pantone Color Institute just announced PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating as the Pantone Color of the Year 2021.   According to the Pantone Color Institute, PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating, a marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting. Illuminating is a bright and cheerful yellow sparkling with vivacity, a warming yellow shade imbued with solar power. Ultimate Gray is emblem...

Posted December 14, 2020 by X-Rite Color

The color of liquid is one of the most difficult things to control during production. But it’s important. Would you choose a bottle of juice or cleaner that is lighter in color than the other bottles on the shelf? What about cough syrup?     Liquid is hard to measure because it can range in transparency from translucent to opaque. It’s also hard to hold, and the measurement device can’t touch it or the optics and the sample will both be contaminated.   Today&rsq...

Posted October 27, 2020 by Tim Mouw

Sustainability is a top priority for large consumer packaging organizations. To be sustainable means considering the needs of our environment and future generations by looking for ways to reduce waste throughout production. Not only is it socially responsible, but consumers often consider a brand’s sustainability practices when making more conscious purchasing decisions.   Of course, working toward sustainability doesn’t change the importance of establishing brand identity on th...

Posted October 15, 2020 by X-Rite Color

The best way to visualize how color will react in real world lighting conditions is to use a light booth. Traditional light booths contain common illuminants like daylight, incandescent, and fluorescent to replicate how color will look in the retail store and post-purchase in outdoor and home lighting. Today, the increased use of LED lamps in home, commercial, and retail environments is impacting decades of standardized lighting procedures.   How LED is Changing the Game LED lights hav...

Posted October 12, 2020 by X-Rite Color

As the industrial plastics market grows increasingly competitive and demands more sustainable practices, manufacturers need new ways to formulate and produce accurate color faster, with less waste. Digital color standards are one of the most effective tools to bridge this gap. They also enable color work and communication from remote locations.   With digital color standards, brands and designers can set clear expectations with supply chains. In turn, suppliers can achieve color goals wit...

Posted July 31, 2020 by Tim Mouw

As the world reopens, retail stores are making functional changes to ensure customers and employees are safe and healthy. For starters, the notoriously social activity of shopping now requires associates and customers to maintain distance and wear masks.      Customers need to feel comfortable when they sit down at the cosmetic counter, too. While the role of the beauty consultant is not going away, demo makeup applications and cosmetic testers are. This leaves retailers seeking ...

Posted July 15, 2020 by Matthew Adby

In a highly competitive marketplace, brands and packaging designers are looking for ways to differentiate their products on the shelf. This increasingly goes beyond color to include embellishment options such as foils, special varnishes, soft touch finishes, and more. Designers are also using more intense solid colors, fluorescents and iridescents, and not just with conventional print. Digital solutions allow more variation in packaging and the ability to address shorter runs and faster cycle ti...

Posted June 04, 2020 by Ray Cheydleur

As digital printing continues to grow, many printmakers are moving beyond traditional media to create artwork on substrates like wood, acrylic, textiles, and backlit materials. While the results can be beautiful, achieving exceptional print quality on these materials can be challenging.   Enter the i1Pro 3 Plus. With its large aperture, polarization and transmissive capabilities, this new member of X-Rite’s i1Pro Family can create color profiles for substrates that are otherwise ...

Posted May 20, 2020 by X-Rite Color
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