Black Friday. Not only is it the much anticipated start to holiday shopping, it’s also a day manufacturers have been preparing for all year long. Whether mass-producing holiday cards, candy canes, plastic toys, or festive clothing, accurate color is a must. Manufacturers can’t ship two of the same toy if they won’t match on the showroom floor, and holiday sweaters that are a shade off will end up at a discount store instead of a fashion boutique. Perfection is especially import...

Posted November 25, 2020 by X-Rite Color

Sustainability is a top priority for large consumer packaging organizations. To be sustainable means considering the needs of our environment and future generations by looking for ways to reduce waste throughout production. Not only is it socially responsible, but consumers often consider a brand’s sustainability practices when making more conscious purchasing decisions.   Of course, working toward sustainability doesn’t change the importance of establishing brand identity on th...

Posted October 15, 2020 by X-Rite Color

The best way to visualize how color will react in real world lighting conditions is to use a light booth. Traditional light booths contain common illuminants like daylight, incandescent, and fluorescent to replicate how color will look in the retail store and post-purchase in outdoor and home lighting. Today, the increased use of LED lamps in home, commercial, and retail environments is impacting decades of standardized lighting procedures.   How LED is Changing the Game LED lights hav...

Posted October 12, 2020 by X-Rite Color

Especially in the print industry, checking color quality at multiple steps along the way is the key to ensuring you’re on the right track. Without color management, you can end up producing something you think is right, but is completely wrong in the end. Managing color in the pressroom closes the gap between expectations, press operators, specifications, and color to ensure good quality.  During design, it means accurately specifying colors for reproduction on the final ...

Posted September 14, 2020 by Ray Cheydleur

How much time, paper, and ink do you waste re-printing images because the color isn’t right? Before you blame your printer, consider your monitor. When you work on an un-calibrated monitor, you can’t trust the colors you see on-screen, making it hard to make good editing decisions. Luckily, monitor calibration is a breeze with i1Profiler software. Wizard-based, it walks you through every step in the profiling process. Basic and advanced modes allow you to modify your settin...

Posted August 20, 2020 by Mark Gundlach

Softproofing – the ability to simulate how an image will appear in print right from your monitor – can save a lot of time and effort in your printing workflow. Although many photographers already rely on it, anyone who designs, approves, prepares or prints brand and color-critical images can also benefit. With softproofing, designers can create with actual specified colors (no more trial and error!), project owners can approve layouts without physical proofs (predictable color!), and...

Posted August 20, 2020 by Mark Gundlach

As brand owners compete to make packaging stand out, commercial and flexible packaging converters and label printers are charged with achieving accurate color – on unique substrates – with shorter print runs. Many spend a lot of time mixing ink, then end up throwing it away when the color isn’t right. Others mix ink, store it, and spend way too much time trying to reuse it for future print runs.  If you’re stuck in this cycle, you’re essentially paying for ink...

Posted August 13, 2020 by Rich Knapp

To establish a successful quality control program, you need good instrumentation, robust software, and trained users. But even with everything in place, there are some common pitfalls to watch for when using a spectrophotometer to analyze color quality. Measuring plastic parts with the X-Rite Ci7800 benchtop spectrophotometer. Top Five Color Measurement Pitfalls  1. Bad Standards and Samples Physical standards and samples don’t last forever. Careless handling and dirty devices can ...

Posted August 11, 2020 by Tim Mouw

A calibrated display is not just for photographers. If you browse inspiration photos online, send color samples back and forth via e-mail, or transfer color files between suppliers and customers, you need to calibrate and profile your display to trust the colors you see on-screen.     When talking about monitor calibration, many people interchange illuminance, luminance and brightness, but they are not the same. Here are the differences you need to understand to properly calibrate and...

Posted August 07, 2020 by Kevin Aamodt

Whether you’re producing textiles, automotive parts, or plastic pieces, color needs to remain consistent or the final product will be rejected. Unfortunately, there are many ways for color errors to creep in during manufacturing. Creating and using accurate digital color standards is one way to combat these errors. Digital color standards can be used in software to specify and communicate color, formulate colorants and raw materials, and control color quality. They give brand owners peac...

Posted August 03, 2020 by Tim Mouw
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