When customers are just getting started with color management, they often ask, "What is the difference between a spectrometer and a spectrophotometer?". With such a minute spelling difference, it's easy to make a quick typo and get the wrong answer for this color question. So...what's the difference? Spectrometers vs. Spectrophotometers    What is a Spectrophotometer? A spectrophotometer is a color measurement device that is used to capture and evaluate color on just about anything, in...

March 05, 2018 by X-Rite Color

We at X-Rite Pantone are excited to express our enthusiasm toward this year’s ArtPrize Nine competition. Beginning on September 20th, this event will cover downtown Grand Rapids with art, bringing color to the forefront of so many minds. As a proud, Grand Rapids-based company, we are looking forward to contributing to this creative and inspiring global competition. By expanding the range of X-Rite Pantone activity from the ever-popular Pantone® Pathways to activities like entering our ver...

September 12, 2017 by X-Rite Color

Hitting offset lithographic color targets isn’t always fast or easy. The manual process of measuring color bars and making ink key adjustments takes time and opens the door to operator error. Meanwhile, the press is running (and wasting) paper and ink. To achieve accurate and repeatable color, printers need to convert their printing operation to an efficient manufacturing process and drive efficiencies in all phases of their operation. For many, a closed-loop automated solution is the answer. Cl...

August 20, 2017 by Ray Cheydleur

FUSE 2017 provided a wealth of valuable industry insight by showcasing how today’s brands are not only surviving, but thriving. While each scenario presented unique challenges and obstacles, one constant seemed abundantly clear:  brands must create a human connection between themselves and their consumers. Humanizing brands reinvigorates (or, in some cases, generates) a level of trust from consumers that is currently eroding. Speakers at FUSE highlighted a few specific examples of ways companie...

July 19, 2017 by X-Rite Color

K 2016 begins today in Düsseldorf and runs through October 26th. As the #1 trade fair for the plastics and rubber industries, it’s a huge event featuring industry news, product demos, and networking. We’ll be in Hall 8b / Stand H65 showcasing our end-to-end X-Rite Pantone workflow solutions to help rubber manufacturers, compounders, masterbatchers, and converters get consistent color in a plastics workflow. Don’t miss your chance to speak with our color experts! (Here’s the best way to request a...

October 18, 2016 by Arne Kuhlmann

We’re intrigued by color, and that’s no surprise. From starting conversations to subconsciously moving people to make decisions, color inspires and motivates people on a daily basis. As a company, we want to help our customers understand this impact. Through our work with artists, designers, brand owners, and manufacturers, we define and control color, and this event was a great opportunity to showcase this passion. That’s part of the reason we get so involved in ArtPrize as sponsors, volunteer...

October 14, 2016 by Jackie Weeks-Atkin

Passionate about color? We are too. As a company that prides itself on its color knowledge and enthusiasm, X-Rite Pantone is excited about the various ways ArtPrize showcases the power of color. Each fall, ArtPrize installs over 1000 works of art in downtown Grand Rapids, attracting thousands of visitors. By using consistent colors in its guides, signs, banners, flags, and merchandise, ArtPrize creates a colorful map that helps both visitors and locals see the city through a different perspectiv...

October 03, 2016 by Jackie Weeks-Atkin

ArtPrize®, the nation’s largest art competition, begins today. As a leadership sponsor and a proud Grand Rapids-based company, we are honored to contribute to this creative and inspiring community event. ArtPrize attracts artists from around the world who use a mix of colors, textures, and substrates to express themselves in unique ways. Their creations, often demonstrating the color challenges that color professionals have in their plants or print shops, are installed indoors and outdoors throu...

September 20, 2016 by Jackie Weeks-Atkin

Each year Printing News asks their readers which new products made the most difference in their productivity. We’re excited to announce that our very own i1iSis 2 and i1iSis 2 XL are among the winners! These two automated chart readers are the latest members of the popular i1iSis solutions family for pre-press, pre-media, photo, and pressroom color management and profiling. In high production environments such as photo processing, large format, fine art and high-speed digital printing, frequen...

September 16, 2016 by Paula Rosales

drupa 2016 was such a success! It’s not often we get to spend so much time talking one-on-one with our customers from around the world, and we enjoyed every minute! We met so many wonderful people and learned so many things. Although it’s hard to pick, here are a few of our favorite experiences from drupa 2016. 1 – THE SYNERGY! This time at drupa, we decided to join forces with Esko, Enfocus and Pantone to showcase our end-to–end color management solutions. Although the drupa orga...

June 17, 2016 by Jackie Weeks-Atkin
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