COVID-19 has forced many companies to rethink the way they communicate, approve, and produce color. For some, that means trying to conduct “business as usual” from a remote location. For others, it means finding ways to manage color without travel. Either way, we know our customers are doing everything they can to sustain business while keeping their employees healthy and safe. We want to help. Over the past few months we’ve been adding new resources t...
Posted December 15, 2020 by X-Rite Color
2020 has definitely been a year for the record books. As many of you looked for new and creative ways to work, we tried to support you with learning resources. Today we’re looking back on the topics that captured the most attention this year. From the basics of color science to choosing the best color measurement instrument for your needs (and learning how to use it), here’s what captured our Learning Resource Leader Board for 2020. Top 10 Learning Resources of 2020 #1 &...
Posted December 01, 2020 by X-Rite Color
Black Friday. Not only is it the much anticipated start to holiday shopping, it’s also a day manufacturers have been preparing for all year long. Whether mass-producing holiday cards, candy canes, plastic toys, or festive clothing, accurate color is a must. Manufacturers can’t ship two of the same toy if they won’t match on the showroom floor, and holiday sweaters that are a shade off will end up at a discount store instead of a fashion boutique. Perfection is especially import...
Posted November 25, 2020 by X-Rite Color
Like the additive color model, subtractive color mixes wavelengths of light to produce what we perceive as color. However, the subtractive model uses pigments or ink to block – subtract – light rather than adding it. Combining two pure additive primaries produces a subtractive primary. The subtractive primaries of cyan, magenta, and yellow are the opposing colors to red, green, and blue. Cyan is opposite Red Magenta is opposite Green Yellow is opposi...
Posted September 28, 2020 by X-Rite Color
Recently we had the opportunity to sit down with Laura Guido-Clark, a consumer products designer of color, material, and texture. She has been dubbed an “Experience Consultant,” which reflects her interest and study of human reactions to the look and feel of new products. Photo by Laura Flippen. We asked Guido-Clark to speak with us because we also appreciate the importance of color in our lives. Q. What inspired you to pursue a career in color? A. When I wa...
Posted September 01, 2020 by X-Rite Color
A calibrated display is not just for photographers. If you browse inspiration photos online, send color samples back and forth via e-mail, or transfer color files between suppliers and customers, you need to calibrate and profile your display to trust the colors you see on-screen. When talking about monitor calibration, many people interchange illuminance, luminance and brightness, but they are not the same. Here are the differences you need to understand to properly calibrate and...
Posted August 07, 2020 by Kevin Aamodt
There are different levels of process control that are used for print. While visual comparisons can be used to provide a rudimentary judgment of a match, they can be very subjective, and thus not very accurate, or repeatable. Using a densitometer can provide quantitative actionable feedback for the press operator. This can include measurements of solid ink density, tone value increase (also known as dot gain), Ink Trap, and other print characteristics. These are known as mechanical ...
Posted May 06, 2020 by Mark Gundlach
Nos clients qui travaillent désormais à distance doivent savoir que la modification d’une petite variable, par exemple l’approbation des couleurs depuis chez eux, sous une lumière différente, ou l’envoi de spécifications par e-mail au lieu d’un échantillon physique, peut créer des problèmes chromatiques qui risquent de prendre des proportions importantes. La première étape, et la plus critique, du contrôle des couleurs reste la communication. Ces ressources vous aideront à vous lancer. L’import...
Posted March 27, 2020 by X-Rite Color
Les spectrophotomètres (dits « spectros ») sont des instruments de colorimétrie utilisés pour capturer et évaluer la couleur. Dans le cadre d’un programme de contrôle des couleurs, les donneurs d’ordres et designers les utilisent pour spécifier et communiquer la couleur, tandis que les fabricants y ont recours pour surveiller la précision des couleurs tout au long de la production. Les spectrophotomètres sont capables de mesurer quasiment n’importe quel échantillon liquide, plastique, papier, mé...
Posted March 27, 2020 by X-Rite Color
Les écrans de smartphones et d’ordinateurs sont autant de fenêtres sur l’univers numérique de la couleur, mais si vous approuvez des couleurs par e-mail ou SMS, vous devez en connaître les limites. Tout d’abord, chacun de vos appareils se base sur un modèle chromatique différent. Les périphériques d’entrée, comme votre appareil photo et votre écran, utilisent un modèle chromatique additif pour l’affichage des couleurs. Partant de l’obscurité, ils y ajoutent de la lumière rouge, v...
Posted March 27, 2020 by X-Rite Color
