Many beverage brands choose metal can packaging because it protects their products, extends shelf life, and can be recycled repeatedly. However, the reflective properties of two-piece metal packaging can make controlling color a challenge for metal packaging manufacturers. If packaging color is not consistent on the shelf, shoppers may question product quality and reach for another brand, jeopardizing brand integrity.
Implementing color measurement for tin can packaging is the fastest, most accurate and cost-effective way to achieve original design intent and produce accurate color across processing plants.
Brands like Coca-Cola have embraced X-Rite Pantone’s color measurement solutions to:
Digitally specify and access brand color masters and material dependent standards from a secure, cloud-based repository.
Measure a beverage can at the correct height and angle to collect reliable spectral data and ensure color remains in tolerance throughout each run.
Evaluate whether a measured sample is in tolerance and ensure consistent color measurement between operators and global locations.
飲料缶メーカーがデジタルデータによって、カラーコミュニケーション、デザイン、生産をより速く、一貫性をもって行えるか、調べています。
Written by Sun Chemical and X-Rite Pantone Color Experts, this whitepaper explains proper color measurement procedures and techniques to capture and evaluate color data on beverage cans.
エックスライト社のカップ&シリンダー用測定器具を eXact Advanced(イグザクト・アドバンスまたは Ci64(シーアイ 64)と併用し、円筒状サンプルを適切な高さと角度で固定して測定します。