Surface appearance can change your perception of color. Think of a glossy magazine. If the light is shining directly on the page, you may need to tilt the magazine and change the reflection angle to clearly see the colors. Likewise, a textured surface may appear to be a different color than a smooth surface of the same object.  Since spectrophotometers determine a color’s spectral values by shining light onto the surface and measuring the reflectance, choosing the right instrument an...

Posted March 30, 2021 by Tim Mouw

2020 forced manufacturers to rethink the way they work. Around the globe, COVID put a hard stop on the travel required to approve prototypes and delayed the shipment of physical samples. Many brands started looking for ways to use digital color samples to keep production moving but struggled with the inability to replicate how a color sample would look on a prototype.   The PANTORA desktop application closes this gap. With PANTORA, users can capture or import spectral samples and store, man...

Posted March 16, 2021 by Matthew Adby

ICC color management means having a workflow that is predictable, consistent, and repeatable from capture through proofing to final output. To achieve a color managed workflow, you need to calibrate your devices and create an ICC profile for every component, including the camera, monitor, projector, scanner, and printer.   Why Calibrate and Profile? For the best color results, you need to calibrate each device that is contributing to your workflow to ensure it is accurately reproducing colo...

Posted January 27, 2021 by Ray Cheydleur

X-Rite Pantone has been working with Asda for several years, supporting the implementation of ColorCert, a digital color program to achieve time and cost savings and deliver brand presence and quality assurance on shelf. We recently published a case study that explains how digital color has helped Asda improve color and consistency scores by 200%. We encourage you to download the case study to learn more. With a tried and proven color management model in its Food and Non-Edible categories, Asda ...

Posted January 22, 2021 by X-Rite Color

COVID-19 has forced many companies to rethink the way they communicate, approve, and produce color.    For some, that means trying to conduct “business as usual” from a remote location. For others, it means finding ways to manage color without travel. Either way, we know our customers are doing everything they can to sustain business while keeping their employees healthy and safe.    We want to help. Over the past few months we’ve been adding new resources t...

Posted December 15, 2020 by X-Rite Color

The Pantone Color of the Year announcement is always exciting. Not only does it set the stage for upcoming trends, it also provides brand owners and designers critical guidance for marketing and product development. However, those who are charged with manufacturing products and packaging with trending colors (like 2021's Ultimate Gray and Illuminating) know it doesn’t “just happen.” It takes time and effort to incorporate new colors. Whether you work in paints, plasti...

Posted December 14, 2020 by X-Rite Color

2020 has definitely been a year for the record books. As many of you looked for new and creative ways to work, we tried to support you with learning resources.  Today we’re looking back on the topics that captured the most attention this year. From the basics of color science to choosing the best color measurement instrument for your needs (and learning how to use it), here’s what captured our Learning Resource Leader Board for 2020. Top 10 Learning Resources of 2020 #1  &...

Posted December 01, 2020 by X-Rite Color

As we always say, with so many places for color to go wrong it can be hard to know how to get it right. This is especially true if you’re measuring or viewing color with a device that is out of calibration or needs service. You can spend a lot of time trying to locate a color problem that may not exist – or even worse, create a new one. One simple way to minimize color errors and inconsistencies is to calibrate, maintain, and certify your devices. At X-Rite, our goal is to make this ...

Posted November 30, 2020 by Mike Soriano

Black Friday. Not only is it the much anticipated start to holiday shopping, it’s also a day manufacturers have been preparing for all year long. Whether mass-producing holiday cards, candy canes, plastic toys, or festive clothing, accurate color is a must. Manufacturers can’t ship two of the same toy if they won’t match on the showroom floor, and holiday sweaters that are a shade off will end up at a discount store instead of a fashion boutique. Perfection is especially import...

Posted November 25, 2020 by X-Rite Color

The color of liquid is one of the most difficult things to control during production. But it’s important. Would you choose a bottle of juice or cleaner that is lighter in color than the other bottles on the shelf? What about cough syrup?     Liquid is hard to measure because it can range in transparency from translucent to opaque. It’s also hard to hold, and the measurement device can’t touch it or the optics and the sample will both be contaminated.   Today&rsq...

Posted October 27, 2020 by Tim Mouw

The best way to visualize how color will react in real world lighting conditions is to use a light booth. Traditional light booths contain common illuminants like daylight, incandescent, and fluorescent to replicate how color will look in the retail store and post-purchase in outdoor and home lighting. Today, the increased use of LED lamps in home, commercial, and retail environments is impacting decades of standardized lighting procedures.   How LED is Changing the Game LED lights hav...

Posted October 12, 2020 by X-Rite Color

Like the additive color model, subtractive color mixes wavelengths of light to produce what we perceive as color. However, the subtractive model uses pigments or ink to block – subtract – light rather than adding it.  Combining two pure additive primaries produces a subtractive primary. The subtractive primaries of cyan, magenta, and yellow are the opposing colors to red, green, and blue. Cyan is opposite Red Magenta is opposite Green Yellow is opposi...

Posted September 28, 2020 by X-Rite Color

Especially in the print industry, checking color quality at multiple steps along the way is the key to ensuring you’re on the right track. Without color management, you can end up producing something you think is right, but is completely wrong in the end. Managing color in the pressroom closes the gap between expectations, press operators, specifications, and color to ensure good quality.  During design, it means accurately specifying colors for reproduction on the final ...

Posted September 14, 2020 by Ray Cheydleur

Recently we had the opportunity to sit down with Laura Guido-Clark, a consumer products designer of color, material, and texture. She has been dubbed an “Experience Consultant,” which reflects her interest and study of human reactions to the look and feel of new products.   Photo by Laura Flippen. We asked Guido-Clark to speak with us because we also appreciate the importance of color in our lives.   Q. What inspired you to pursue a career in color? A. When I wa...

Posted September 01, 2020 by X-Rite Color

How much time, paper, and ink do you waste re-printing images because the color isn’t right? Before you blame your printer, consider your monitor. When you work on an un-calibrated monitor, you can’t trust the colors you see on-screen, making it hard to make good editing decisions. Luckily, monitor calibration is a breeze with i1Profiler software. Wizard-based, it walks you through every step in the profiling process. Basic and advanced modes allow you to modify your settin...

Posted August 20, 2020 by Mark Gundlach

Softproofing – the ability to simulate how an image will appear in print right from your monitor – can save a lot of time and effort in your printing workflow. Although many photographers already rely on it, anyone who designs, approves, prepares or prints brand and color-critical images can also benefit. With softproofing, designers can create with actual specified colors (no more trial and error!), project owners can approve layouts without physical proofs (predictable color!), and...

Posted August 20, 2020 by Mark Gundlach

As brand owners compete to make packaging stand out, commercial and flexible packaging converters and label printers are charged with achieving accurate color – on unique substrates – with shorter print runs. Many spend a lot of time mixing ink, then end up throwing it away when the color isn’t right. Others mix ink, store it, and spend way too much time trying to reuse it for future print runs.  If you’re stuck in this cycle, you’re essentially paying for ink...

Posted August 13, 2020 by Rich Knapp

To establish a successful quality control program, you need good instrumentation, robust software, and trained users. But even with everything in place, there are some common pitfalls to watch for when using a spectrophotometer to analyze color quality. Measuring plastic parts with the X-Rite Ci7800 benchtop spectrophotometer. Top Five Color Measurement Pitfalls  1. Bad Standards and Samples Physical standards and samples don’t last forever. Careless handling and dirty devices can ...

Posted August 11, 2020 by Tim Mouw

A calibrated display is not just for photographers. If you browse inspiration photos online, send color samples back and forth via e-mail, or transfer color files between suppliers and customers, you need to calibrate and profile your display to trust the colors you see on-screen.     When talking about monitor calibration, many people interchange illuminance, luminance and brightness, but they are not the same. Here are the differences you need to understand to properly calibrate and...

Posted August 07, 2020 by Kevin Aamodt

Whether you’re producing textiles, automotive parts, or plastic pieces, color needs to remain consistent or the final product will be rejected. Unfortunately, there are many ways for color errors to creep in during manufacturing. Creating and using accurate digital color standards is one way to combat these errors. Digital color standards can be used in software to specify and communicate color, formulate colorants and raw materials, and control color quality. They give brand owners peac...

Posted August 03, 2020 by Tim Mouw
View more

Domande? Vi serve un preventivo? Contattateci(888) 800-9580