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In a perfect world, you should be able to put ink in the press, run a job, and achieve color consistency. Unfortunately, every year flexographic and gravure printing operations waste ink, substrate, and press time trying to get color right.    Although advancements in technology have made it easier to achieve color accuracy, the variables that affect color still exist. In this three part series we’ll share over two dozen reasons your color might be wrong at press side. Today&rsqu...

Posted October 18, 2021 by Scott Harig

In a perfect world, you should be able to put ink in the press and simply run a job. Unfortunately, every year flexo and gravure printing operations waste ink, substrate and press time trying to get color right. Although advancements in technology have made it easier to achieve color accuracy, the variables that affect color still exist. In this three-part series, we’re sharing over two dozen reasons your color might be wrong on press. If you missed the first article – Instrumentati...

Posted October 18, 2021 by Scott Harig

In a perfect world, you should be able to put ink in the press and simply run a job. Unfortunately, every year flexo and gravure printing operations waste ink, substrate and press time trying to get color right. Although advancements in technology have made it easier to achieve color accuracy, the variables that affect color still exist. In this three-part series, we’re sharing over two dozen reasons your color might be wrong on press. We’ve already covered two important factors &nda...

Posted October 18, 2021 by Scott Harig

Extended Gamut Printing Increased product variation and lean manufacturing demands are forcing converters to work quicker and more cost-efficiently. Implementing extended gamut printing, also called fixed color palette printing, is a great way for brand owners and designers to specify achievable color, and for converters to reduce press setup time, produce smaller lot sizes, and increase press efficiency. In this video, X-Rite Pantone Color Expert Mark Gundlach explains extended color gamut/fi...

Posted October 16, 2021 by Mark Gundlach

To measure color, a color measurement device shines light onto a sample, captures the amount of light that is transmitted or reflected in the 380 nm to 780 nm wavelength range, and quantifies it as a spectral measurement. Color measurement is necessary to specify, quantify, communicate, formulate, and verify color quality for color critical work. Because everyone perceives color differently, color measurement is more precise than visual evaluation. What is a Color Measurement Device? There are t...

Posted August 24, 2021 by X-Rite Color

2020 forced manufacturers to rethink the way they work. Around the globe, COVID put a hard stop on the travel required to approve prototypes and delayed the shipment of physical samples. Many brands started looking for ways to use digital color samples to keep production moving but struggled with the inability to replicate how a color sample would look on a prototype.   The PANTORA desktop application closes this gap. With PANTORA, users can capture or import spectral samples and store, man...

Posted March 16, 2021 by Matthew Adby

X-Rite Pantone has been working with Asda for several years, supporting the implementation of ColorCert, a digital color program to achieve time and cost savings and deliver brand presence and quality assurance on shelf. We recently published a case study that explains how digital color has helped Asda improve color and consistency scores by 200%. We encourage you to download the case study to learn more. With a tried and proven color management model in its Food and Non-Edible categories, Asda ...

Posted January 22, 2021 by X-Rite Color

Each year we enjoy looking back to see which blogs captured the most attention. Some make the top 10 list ever year, while others are a surprise.  Here's what our readers found most interesting in 2020. Top 10 Blogs of 2020 #1   L*a*b* Color Values   Like geographic coordinates – longitude, latitude, and altitude – L*a*b* color values give us a way to locate and communicate colors. Learn the history and uses of this popular color space.   #2  &nbs...

Posted December 29, 2020 by X-Rite Color

The Pantone Color of the Year announcement is always exciting. Not only does it set the stage for upcoming trends, it also provides brand owners and designers critical guidance for marketing and product development. However, those who are charged with manufacturing products and packaging with trending colors (like 2021's Ultimate Gray and Illuminating) know it doesn’t “just happen.” It takes time and effort to incorporate new colors. Whether you work in paints, plasti...

Posted December 14, 2020 by X-Rite Color

The color of liquid is one of the most difficult things to control during production. But it’s important. Would you choose a bottle of juice or cleaner that is lighter in color than the other bottles on the shelf? What about cough syrup?     Liquid is hard to measure because it can range in transparency from translucent to opaque. It’s also hard to hold, and the measurement device can’t touch it or the optics and the sample will both be contaminated.   Today&rsq...

Posted October 27, 2020 by Tim Mouw
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