If you work behind a paint counter, you know customers can surprise you with interesting and unique objects to color match. Many samples are relatively easy to measure, but when a customer shows up with a curved baseboard panel, a square of shag carpet, or a plush toy, things can get a little tricky. A few years ago, we learned just how challenging it was for our retail paint customers to color match unique samples. We took in a bag with textured and multi-colored items and asked the person behi...

Posted December 04, 2017 by Tim O'Rourke

Appearance is more than simply color. It’s a comprehensive look at everything inherent to each unique material we come in contact with, including texture, gloss, transparency, and special effects. Each of these characteristics plays a part and has an effect on overall appearance and understanding in relation to a single material. Objects may have several elements that affect appearance, such as the material’s surface texture, construction, overall geometry and micro-surface. The environ...

Posted October 24, 2017 by Thomas Meeker

We frequently get calls from customers who can’t figure out why their measurements vary, even when they’re using maintained devices. Why would a sample read one way one day, then slightly different another? Many times the culprit is thermochromaticity, and it becomes an even bigger problem as the seasons change. Every kind of material changes color with temperature. These changes cause the material to exhibit a shift in reflected wavelengths of light, which can alter our perception. Ofte...

Posted September 19, 2017 by Mike Huda

Did you read our blog: Are You Using The Right Tolerancing Method? If not, check it out. Today we’re taking the topic one step further to investigate how tolerances are chosen in different industries. A pass-fail tolerance is the amount of color variation that is considered commercially acceptable. In part, tolerances are driven by customer expectations. While color tolerances are very tight in the automotive, plastics, and paint & coatings worlds, they can be much less strict in other...

Posted May 02, 2017 by Mike Huda

In the world of retail paint, getting to the best color match quickly is key to keeping your customers happy and coming back for more. Today we’ll review ways to get the most from your color measurement tools so your associates can be color experts, and you can enjoy fewer corrections and improved profitability. Do any of these swatches match the customer’s quilt? Not really. Gain customer’s trust by creating a perfectly matched paint color. Color Matching Guidelines No matter which color-matc...

Posted March 21, 2016 by Tim Mouw

Detroit recently hosted The North American International Auto Show. It’s an exciting event for consumers who want a sneak peek at what’s on the horizon in the automotive industry. Energy efficiency, new gadgets, enhanced comfort, and of course, the latest paint colors and special effect finishes. For years, white has been the most popular car color, but more varied colors are starting to emerge. USA Today’s Chris Woodyard wrote that blue is a new color trend at this year’s auto show. It’s also r...

Posted January 27, 2016 by Tim Mouw

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