The Fundamentals, Training Series - FOCA & FIQC combined


Sign up for this interactive learning experience that combines two great training courses. Learn the color basics during day 1, and put them to use on day 2.

Questions?  1.800.248.9748

Sign up for this interactive, two-day learning experience.

On day 1, develop a solid understanding of the numbers of color in our "Fundamentals of Color and Appearance" seminar. Put your new knowledge into action on day 2 in our "Fundamentals of Instrumentation and Quality Control" hands-on workshop.

Please refer to individual pages for more details:

Day 1: "Fundamentals of Color and Appearance" seminar. 

Day 2: "Fundamentals of Instrumentation and Quality Control" hands-on workshop. 


Satisfaction Guaranteed

If you are not completely satisfied with an X-Rite seminar, we will provide you with a training voucher to attend another future seminar.


Cancellation Policy

21 days prior to event date 100% refund, 14 days prior to event date 50% refund, less than 14 days no refund will be given.



Our team of speakers and instructors are industry leaders and have accumulated years of hands-on practical experience and expertise in their respective fields. You’ll learn from our experts in color quality assurance in areas such as printing, textiles, paints, plastics and more.

Tony Bolynn

Tony works with the Customer Success Team of X-Rite’s Industrial Color and Appearance business. Formerly he was with GretagMacbeth, in the same role. He also worked at Datacolor International as an Applications Specialist. He currently supports users and sales staff, and investigates innovative applications of color management in paint, plastic, ink and related industries. Tony is an active member of the Society of Plastic Engineers. He has written several papers at technical conferences in relation to color measurement.

Tony received his BS in Marketing and Communications from Appalachian State University in Boone, NC. He worked in the paint industry before starting his career in color management. He has worked in the area of color management for the last 15 years.

Jeff Dodge

Jeff comes to X-Rite Inc. with a rich history in industrial coatings. He has been both a coatings formulator and color technologist for nineteen years, and an automotive paint line engineer for two years. In these capacities Jeff worked with both X-Rite and Gretag Macbeth products. With this experience Jeff fully understands both industrial coating, ink and plactics manufacturing and application, which he effectively applies to X-Rite products. Jeff is a former facilitator for the West Michigan Office Furniture Industry Council- Color Sub-Committee (now BIFMA), in charge of overseeing the development of unified visual and instrumental evaluation standard practices for that industry. He is also a past member of Chemical Coaters Association International, and has attended DCC meetings. For the past six years in his capacity at X-rite, Jeff supports both hardware and software color solutions. Jeff is one of several professional on staff color educators.

Jeff holds an Associate of Science form Grand Rapids Community College and a Bachelor of Science in Business Management from the University of Phoenix. Additionally, Jeff is a certified Honda 5P problem solving facilitator and in the past has attended most major color courses.

Mike Gardner

Mike is a Sr. Applications Engineer and a member of the Customer Success Team of X-Rite’s Industrial Color and Appearance business. He was introduced to color science in the ink industry and since 1998 has been training, teaching and supporting others in color management. 

Mike was formerly with GretagMacbeth, in the same role. He is responsible for training and supporting users and sales staff on the application of color management in coatings and related industries. He received his BS in Biochemistry from Texas Tech University, Lubbock, Texas and now resides in Charlotte, NC.

Tim Mouw

Tim is the Manager of X-Rite’s North American Technical Application Team for Industrial Color and Appearance and Retail businesses. Tim’s team provides X-Rite customers with technical support, classroom, regional, and on-site training as well various consulting related services. Tim is a member of SPE, has presented papers for SPE, ACA (formerly NPCA/FSCT), and ISCC. Tim has also taught several short courses for ACA.

Tim’s “color-ful” career began in 1976 with Diamond Vogel Paints, where he worked during high school and while attending college. In 1981 he joined BASF in the pigments and colorants division, working with inks, paints, and plastics. In 1994, Tim joined X-Rite as an Applications Specialist. In 2006, Tim assumed his current role as the manager of the Applications Team. In his time at X-Rite, Tim has taught over 300 color courses to an audience of over 5000 students across North America, Europe, Asia, and Australia.

Greg Stehn

Greg is a Sr. Technical Support Specialist and a member of the Customer Success Team of X-Rite’s Industrial Color and Appearance business. Formerly, he was with GretagMacbeth and prior to that SheLyn, in the same role. Greg is responsible for training and supporting customers and sales staff on the application of color management specializing in textiles and in-line solutions. An active member of AATCC, Greg is a former secretary of the Color Measurement Test Methods committee.

Greg’s experience with color started in 1984 when he was part of a light print team in the Army. He was involved with illustration, printing, photography and photo layout. He went on to a textile dye house and dye lab helping with the formulation and control of color in the dying process. In 1995 he joined SheLyn and has worked with training, teaching and supporting others in color management ever since. Greg resides in Reidsville, NC.

Who Should Attend? 

This two day course requires basic color theory knowledge. It will address color control for a variety of industries including retail and apparel brands, business and consumer electronics, automotive, packaging and their related industries in plastics, coatings and textile manufacturing.

This seminar is designed for:

  • Quality Control & Assurance Professionals
  • Lab Technicians
  • Parts Suppliers
  • Manufacturing Specifiers
  • Anyone who evaluates or approves color

If you’re involved in any of these industries, you can’t miss this seminar.

Print, Packaging, and Industrial: ink, dyes, paper, plastics, textiles

  • Apparel

  • Appliances

  • Automotive

  • Building Products

  • Food & Food Packaging

  • Furniture

  • Health & Beauty

  • Manufacturing

  • Pharmaceuticals

  • Printing

  • Retail

Why Attend?

Our Fundamentals Training Series combines two great training courses. This workshop is a response to customer demand for a full day of color basics training, followed by a second day of hands-on demonstrations that allow customers to put what they have learned to use.

Knowledgeable Instructors

Our team of speakers and instructors are considered to be industry leaders and have accumulated years of hands-on practical experience and expertise in their respective fields. You’ll learn from experts in areas such as color management, printing, textiles, plastics and more.

After the Seminar

After you’ve attended a seminar, you are encouraged to continue contacting us through your My X-Rite account for additional information or answers to technical questions. Our team will promptly respond to all requests.

Free Munsell Interactive Learning Kit

As part of the seminar tour, all attendees will receive the Munsell Interactive Learning Kit free of charge.

Exclusive Fundamental Training Books

All seminar attendees will also receive X-Rite’s exclusive Fundamentals of Color and Appearance Book and the Fundamentals of Instrumentation and Quality Control Book. These industry acknowledged publications provides a logical and practical approach to solving color and appearance issues related to industrial applications.

Product Drawings & Discounts

Attendees will be entered into a sweepstake to win one of the following: Judge QC light booth, FM Munsell Hue Test, or a copy of software (ColorMaster QAII, Color iQC Professional, or X-Color QC).  Participants will also receive a 10% discount voucher that is valid until December 31, 2016. The voucher cannot exceed $500.00 off a purchase.


Green Bay, WI 

Hyatt Regency Green Bay
333 Main Street
Green Bay, WI 54301 USA 
Phone: 920-432-1234

Charlotte, NC* 

Hyatt House Charlotte / Center City
435 East Trade Street 
Charlotte, NC 28202 USA
Phone: 704-373-9700

Salt Lake City, UT* 

DoubleTree by Hilton Salt Lake City Airport
5151 Wiley Post Way
Salt Lake City, UT 84116 USA
Phone: 801-539-1515

Los Angeles, CA 

Crowne Plaza Los Angeles International Airport
5985 West Century Blvd
Los Angeles, CA 90045 USA
Phone: 310-642-7500

Birmingham, AL* 

Courtyard Birmingham Downtown at UAB 
1820 5th Avenue South
Birmingham, AL, 35233 USA
Phone: 205-254-0004

San Jose, CA* 

Wyndham Garden San Jose Airport
1355 North 4th Street
San Jose, CA, 95112 USA
Phone: 408-453-5340

Toronto, ON*

Holiday Inn Toronto International Airport
970 Dixon Rd 
Toronto, ON, M9W 1J9 Canada
Phone: 416-675-7611

Memphis, TN* 

Sheraton Memphis Downtown
250 N Main Street
Memphis, TN, 38103 USA 
Phone: 901-527-7300

Providence, RI* 

Marriott Providence Downtown
One Orms Street
Providence, RI, 02904 USA 
Phone: 401-272-2400

Chicago, IL* 

Chicago Marriott Naperville
1801 North Naper Blvd
Chicago, IL, 60563 USA 
Phone: 630-505-4900

Cleveland, OH* 

Cleveland Airport Marriott
4277 West 150th Street
Cleveland, OH, 44135 USA 
Phone: 216-252-5333

New York, NY*

Crowne Plaza JFK Airport
138-10 135th Avenue
Jamaica, NY, 11436 USA
Phone: 718-530-1160

A block of guest rooms are reserved at this hotel for your convenience. Mention “X-Rite PANTONE Fundamentals” to book under the room block rate.

Questions? Need a Quote? Contact Us.  1.800.248.9748