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Integration of real-world materials has always been the missing link in digital product design. One obstacle to achieving true realism in design virtualization has been the inability to accurately measure and capture every appearance characteristic of the many materials, and to accurately portray the full range of colorways for a product line in real-life manner. Traditionally, design teams have approximated the physical (optical) behavior of materials in digital tools. These “hand-made” virtual representations are neither accurate nor able to be shared across the numerous designs and rendering tools used at various stages of the workflow, creating significant challenges for designers.

Join Dr. Marc Ellens, Senior Software Engineer and TAC Specialist at X-Rite, and Rex Roberts, Lead User Experience Designer, as they dive into the various workflows of digital design: 

  • KeyShot 8.3 with updated PANTONE libraries
  • How to use the KeyShot Colors Library
  • Using AxF files with the measured material type in KeyShot
  • Scanning versus manual material creation
  • The most suitable materials for scanning
  • Best practices and minimum sample requirements

Watch this webinar to learn how this next-generation file format can improve your product design process.

Products Referenced in this Webinar


Appearance Exchange Format (AxF™)

For Communicating Material Appearance Data

PANTORA Software | Create Virtual Materials and File Formats


For Creating Virtual Materials and File Formats

TAC7 Scanner


For Scanning Appearance Characteristics

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