3 Common Myths in Packaging Color Workflow

If you can't measure it, you can't manage it

In the packaging industry, achieving consistent, accurate color for multiple clients can be a challenge. How quickly and easily can you and your clients determine if color is within tolerance? Are you able to evaluate color performance in real time, saving time and reducing waste and rework? During this session, you will hear from X-Rite Solutions Architect and Color Expert, Mark Gundlach, on three common myths in color measurement, management and workflow:

  • The shortcomings of relying on L*a*b values and what to do about it
  • Why color formulation is not in the eye of the beholder and why using digital standards improves overall color accuracy and consistency
  • Why measurement of a single press-run is not enough

Mark will outline an incremental approach to continuous improvement that can be implemented by any converting operation and that will deliver a rapid ROI.

Key Learning Objectives

  • How to incorporate digital standards into a color workflow for more accuracy and efficiency
  • Measurement as the way to a more effective production process
  • Manage quality through real time reporting

Please note that this webinar is only offered in English.

3 Common Myths in Packaging Color Workflow

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